since then, I think the area which could be most improved is the
process of selecting movies to rent. This is in many ways the most
important action that a user performs, and I believe that it could be
improved.
My first sketch makes two major changes. First, detailed movie
information is shown at the same time as a list of other related
movies, so the user doesn't have to repeatedly flip between a detail
and list view to select titles. Second, the user's shopping cart is
always shown on screen. This fits better with how renting in a movie
store works: several movies can be gathered as you browse, and then
some or all of the selected titles are chosen to rent. By showing the
cart at all times, the user can be reminded of what they've chosen,
and quickly remove unwanted items.
My second sketch also includes a shopping cart that is always visible
on the screen. This design uses a novel approach to browsing movies. A
grid of film covers is shown on the screen; rather than clicking a
title to view more detailed information, the user moves a "magnifying
glass" over the images, revealing detailed information about the film.
Many movies can be browsed quickly in this fashion.
(I don't have a scanner, so I can't include my sketches in this post.
Sorry.)
-- Kevin Gessner
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